The affluent neighborhood of Baldwin Park is a walkable ½ mile from Orlando Fashion Square. The 1,128 homes range from $300,000 to several million dollars. Additionally, the affluent neighborhoods of Winter Park and Thornton Park are within five miles and the mall is a convenient drive from College Park.

The investment in tourism in the immediate area has had a tremendous effect on the local economy. Currently underway is a $450-million dollar expansion of The Peabody Orlando. The Waldorf Astoria and 19-story Hilton Orlando both opened in 2009.

University of Central Florida, six miles from the property, is the third largest university in the U.S. boasting over 53,000 students. There are nearly 100,000 total college students within the mall's trade area.

Central Florida's Lynx bus system has four routes that make stops at Orlando Fashion Square. The system's route which stops on Colonial Drive is Lynx's most heavily traveled.

The region's only all-digital, theater contains 14 screens, stadium seating and the all-important 3D capabilities.

The daytime population of over 400,000 includes an office park directly behind the center with 625,000 sf of space in 19 buildings with 100 tenants.